Marciomilk | Hulu has live sports 20

An overview of the digital creative portfolio of marciomilk. 21 years' experience in advertising, branding, and digital.

creative, copywriter, ACD, digital, conceptual, concept, advertising, agency, product, metaverse, augmented reality, experiential

51144

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Hulu has live sports 20

The game Saquon Barkley, a would-be Madden cover, deserves

Hulu has live sports 20

Role: Pitch Creative Lead, Concept Creative

“When Saquon Barkley didn’t make the Madden cover, we partnered with Hulu to create his very own game.”

Introducing the greatest watching-football video game ever: Hulu Has Live Sports 20. In the game, players have to help NY Giant Saquon Barkley watch live sports by chasing his runaway TV while catching dough, nachos, and more. We had the freedom to include references to various retro games by creating both the game mechanics and all game art. Chock-full of Easter eggs like Barkley’s high school jersey and a Hulu-branded jetski. Barkley himself is a fan, instantly retweeting the game to 300k+ followers, all laddering up to Hulu’s greater live sports campaign.

SITE OF THE DAY