Marciomilk | CW - Intel Infostream Football

This is the work of marciomilk, creative copywriter in London, UK. Check it out!

copywriting, creative, conceptual, digital, advertising, marketing, portfolio, football

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Intel Infostream Football

Reimagining how we watch football with live data and fan noise

Intel Infostream Football

“An enhanced viewing experience that elevates football fans’ enjoyment of the beautiful game with real-time augmented data.”

Intel® InfoStream: Football is a whole new way of experiencing football on your iPhone and Android. It is the first mobile application to combine live statistics and player information with social noise and all the latest supporter chat, as it happens on twitter – allowing fans to get closer to the action and share their insights on every single match event such as goals, red cards and missed chances. The app went live in 2011 across 9 different countries and later on, was released for the EURO 2012 finals.

Role

Conceptual and UX creative, UX copywriting.